There’s so much to focus on when running a business – including a dental practice. It’s easy to get lost in the day-to-day activities, news, events, surprises, challenges, and any other hundreds of things that can happen during the course of a year – or a month! Take a look at these elements of your [...]
Fees increases are critical for a viable, successful business.
Dentists are at a major disadvantage when it comes to marketing. We did not learn marketing in school. We own a private, small business that requires marketing, to be successful. We must split our time between seeing patients, managing the practice, continuing our education, spending time with family, and marketing to acquire new patients. We [...]
Let’s face it. When it comes to dental tools and technology, not everything is what it is cracked up to be. Yes, certain tools have revolutionized dentistry. For example, digital x-rays are safer and more comfortable for patients, and they allow you to obtain sharper and more accurate images than ever before. Unfortunately, not every [...]